Yasalam Emerging Talent Competition Returns

Aug 08,2017

FLASH Entertainment’s annual Emerging Talent Competition (ETC) returns as part of Yasalam, the favourite race-host city festival, providing a unique platform for regional music acts to showcase their talent and make a splash on the music scene. Entries for the 2017 edition of the competition open are open until 30 September 2017

To participate in the competition, aspiring artists and bands are required to submit links to their recorded and video material, along with answering a few questions about their participation to FLASH Entertainment through the yasalam website

An expert team of local music and entertainment professionals will then select ten shortlisted artists or bands, who will receive guidance through tailored workshops and mentorship programmes focused on improving their musical talents and helping build their identity. They will also be granted the unique opportunity to perform a live acoustic session at Yas Mall, the biggest mall in Abu Dhabi.

Following an in-depth and educational training period, the judges will select the top three finalists who will compete for the ultimate prize to perform at Yasalam 2017. If that’s not incentive enough, the winner of this year’s Emerging Talent Competition will also be offered invaluable  industry experience, and will secure a year-long residency in The Village, du Arena in 2017 and 2018, along with the unique opportunity to perform to packed out crowds on The Village stage on the final evening of the Yasalam After-Race Concerts.

New! to this year’s ETC programme is the opportunity for fans to get involved and vote for their favourite shortlisted artist or band, who will receive a wild card entry into the final, as the fourth finalist.

Commenting on the once-in-a-lifetime opportunity that the Emerging Talent Competition represents, Reeva Bains, FLASH’s VP of Marketing & Communications said, “The UAE has always been an organic melting pot drawing talent from around the country, region and the world. We at FLASH have witnessed this up close at festivals like Yasalam and are excited to bring back this unique opportunity to not just Abu Dhabi, but the whole of GCC, for the first time in the competition’s third year. Through live stage time, we give the UAE’s budding talent a platform to reach thousands of listeners; the type of direct opportunity that artists have traditionally had to wait years for. The past two competitions have been a success and we have our hopes set high for another fantastic batch of raw GCC talent to come forward in 2017.”

The expert judging panel for this year’s edition will be announced in the coming weeks and promises to provide young musicians with unrivalled industry expertise.

For further info please visit: www.yasalam.ae  #ETC2017 #Yasalam2017 #MakeWaves